2014 UTSB SPORTS INDUSTRY CONFERENCE AND CAREER FAIR

 

The University of Toronto Sports and Business Association in collaboration with the Rotman Sports Business Club would like to invite you to our 3rd Annual Sports Industry Conference! Sports business is a multi-billion dollar industry that has seen tremendous growth over recent years. Harnessing that growth increasingly requires teams, leagues, and sports-related organizations to push beyond traditional approaches to more data-driven, analytical methods. The 2014 Sports Industry Conference, will provide a discussion of a number of areas within the sports business landscape that are being reshaped by this powerful shift.

 

Keynotes

 

Michael Landsberg

Off The Record

Host

Dwayne De Rosario

Toronto FC

Striker

 

PANEL 1

 
 

Twitter and the new age of fan interaction

 

David Hopkinson

MLSE

Chief Commercial Officer

Debora Silveira

Twitter Canada

Sr. Account Executive

Keith Gordon

NFL Players Inc.

President

James Duthie

TSN

Host

 

PANEL 2

 
 

Trust the data? Sponsored by Bloomberg Sports

 

Alex Rucker

Toronto Raptors

Senior Analytics Consultant

Rob Shaw

Bloomberg Sports

VP of Content/Media

Reid Mitchell

Toronto Maple Leafs

Director Hockey and Scouting Admin

Timothy Chan

University of Toronto

Professor

 

PANEL 3

 
 

Branding in the new age

 

Matt Maccarone

Nike Canada

National Sports Marketing Manager

Greg Wood

Ultimate Fighting Championship

Head of Marketing and Partnerships

Corey Friesen

Under Armour

Director of Marketing

Bruce Popko

Buffalo Bills

SVP Business Development

 

Panel Moderators

 

Matt Mitchell

Rotman School

Professor

Gurdeep Ahluwalia

TSN SportsCentre

REporter and Anchor

Richard Powers

Rotman School

Professor

Wednesday, March 12th

10:00 am – 6:00 pm

Desautels Hall – Rotman School of Management

105 St. George Street, Toronto